Satori Capital & Satori Alpha

Satori Capital invests equity capital in growing private companies, while its Satori Alpha team manages investment portfolios for institutions, family offices and high-net worth individuals. As a company, Satori Capital prides itself on opposing industry stereotypes by maintaining a unique culture and method for conducting business. Before working with 70kft, Satori Capital’s websites were not representative of the company’s unique, unconventional character. Additionally, the brand needed its websites to communicate to the type of partners with whom they wanted to do business. 70kft redesigned and launched dual company websites for both Satori Capital and Satori Alpha.

Design

70kft’s design implemented callouts to the company’s guiding principles, as well as a nontraditional left-side navigation to reflect the progressive aspects of the culture. This left-side navigation created an open and breathable browser, providing space to fill the website with interior, architectural photography of the company’s workspace. The culture of the company exudes through the office’s interior design and incorporating original photography brought that representation to the websites. The team’s art direction of the photography style and photo shoot was integral in tying together every aspect of the brand’s essence for the site. The resulting websites evoked a sense of trustworthiness, providing conduits for more quality business leads with partners that shared Satori’s values.

Satori Capitol website homepage design by Dallas Integrated Marketing Agency 70kft

Satori Capitol website information layout by Dallas Integrated Marketing Agency 70kftSatori Capitol team page design by Dallas Integrated Marketing Agency 70kft

Satori Alpha home page design by Dallas Integrated Marketing Agency 70kft

Public Relations

The Public Relations team supported Satori by releasing operating partner announcements. In support of investor relations, the agency created a cohesive strategy for the company’s traditional, financial media relations outreach. From planning to execution, 70kft delivered a customized solution. The announcements returned unprecedented results for the company in terms of actionable business-lead calls, conference coverage and interview requests.

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