Find optimal pathways to reach your audience with fine-tuned digital marketing.

Data beats opinions.

To activate and distill real-time data into meaningful results, the Digital Marketing team employs in-depth analytics and performance-optimized strategies, carefully focused to heighten customer response and bolster ROI.

Visit our blog posts discussing: Successful Campaigns & Conversion Optimization & Discussing Conversion Optimization Like a Boss

Holistic Digital Strategy

Consumers experience a vast array of digital input from multiple mediums, social networks and mobile apps. No longer can companies rely on SEO or PPC alone. 70kft offers a Holistic Digital Strategy to merge digital marketing best practices into one approach.

1. Business and Industry Analysis

2. Goal Identification

3. User Experience Analysis

4. Conversion Optimization

5. Strategic Planning 

Search Engine Optimization

A successful Search Engine Optimization (SEO) campaign promotes client websites across major search engines (Google, Yahoo and Bing) to ultimately increase and strengthen your ranking and overall online visibility.

1. On-Page SEO

2. Off-Page SEO

3. Keyword Research

4. Content Creation

5. Local Listings Management

6. Social Media Optimization

Pay-Per-Click Management

Pay-Per-Click (PPC) advertising complements and reinforces SEO marketing by enabling client sites to appear in the top results of a targeted Google keyword search.

1. Keyword Research

2. Ad Copy Creation

3. Landing Page Creation

4. Conversion Tracking

5. Maximizing Results and Value

Email Marketing

70kft optimizes results of email marketing campaigns using a data-driven approach to conversion and specially tailored messaging strategies.

1. Design

2. Development

3. Deployment

4. Reporting

5. Optimization

Measurement & Analytics

70kft analyzes every campaign to trace efficiencies, deliver transparent proof of results, identify areas of weak performance and provide definitive clarity for driving ROI. 

1. Business Intelligence

2. Conversion Tracking Setup

3. Google Analytics

4. Audience Segmentation

5. Goal and Event Tracking

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Cortnee wanted to grow up to be a lawyer.

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Jeremy’s nickname was "Crash and Burn" when he was a toddler.

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Becky recently ate a tiny piece of onion accidentally and her lips are swollen like a pig now.

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Kathryn wanted to grow up to be a celebrity (sad but true).

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Laura regrets going to see “Mocking Jay, Part 1” because she knew it would upset her they didn’t just make one movie for the whole book.

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70kft Terms

Identity System

The sum total of a company’s visual brand. It may include: typefaces, color schemes, messaging, positioning, collateral, etc.